Country Swag Reveals 2022 Artists to Watch

Introducing our 2022 Country Artists to Watch!

Over the past 6+ years of Country Swag, we have always loved to support rising artists and introduce our followers to the best new music in the genre. Since our first Artists to Watch list back in 2017, we have pinned rising stars like Luke Combs, Brett Young, Russell Dickerson, Walker Hayes, HARDY, Gabby Barrett, and more. Each year we choose ten new artists that we believe are destined for killer careers, our only rule when choosing is the artist can NOT already have a number one song.

Check out our picks in 20172018, 2019, 2o2o and 2021, before checking out the 10 artists we picked to have a huge 2022 below.


Listen: “I Hate Alabama”
Stay Connected: @ConnerSmithMusic

When we think 2022, we think CONNER SMITH. We were first introduced to this talented singer-songwriter in early 2021 when he joined us in New York City to film an acoustic session and interview. As Smith performed for our crew, it was obvious that everyone in the room could feel the magic from this talented artist. Just a few weeks later, after an overwhelming fan response to an unreleased song “I Hate Alabama” prompted Smith to officially release the track, the artist found himself in headlines everywhere. Barely 24 hours after it’s official drop, the Alabama Crimson Tide football team notoriously lost their game after a 19-week winning streak. Coincidence?

Conner Smith is destined to be a name stay in country music. His debut EP Didn’t Go Too Far is due out January 14th and fans can catch him on the road in early 2022 with Ryan Hurd.




Listen: “Zero Trucks”
Stay Connected: @AlanaSpringsteen

We first became familiar with Alana Springsteen with the release of “Think About You”, a relatable and catchy song put out to country radio with Curb Records’ artist, Filmore back in 2020. Continuing to impress with each new release, the 21-year-old officially dropped her studio debut EP, History of Breaking Up (Part 1) in September 2021. The project truly showcases her beautiful vocals and honest and raw songwriting. Paired with an infectious stage presence, Springsteen was an easy contender for our 2022 watch list.



Listen: “She Got That”
Stay Connected: @DrewGreen

Drew Green is a standout artist as the Tennessee native continues to blend genre lines making a one-of-a-kind sound uniquely his own. With hints of country, trap, and rap in his music, paired with his honest approach to songwriting and compelling storytelling, there is a song for everyone in this newcomer’s catalog. Check out his latest project, Dirt Boy Vol. 2 here.



Listen: “Cross Country”
Stay Connected: @Breland

Breland is indisputably an artist to pay attention to and the Jersey native has quite the collection of collaborations that serve as a testament to the music community’s appreciation for his undeniable talent. Songs like “My Truck” ft. Sam Hunt, “Throw It Back” ft. Keith Urban, Nelly’s “High Horse” ft. Breland + Blanco Brown, are just a few standout tracks with Breland’s name attached. However, his highly personal, yet relatable single, “Cross Country” is what helps us get to know the rising star. Cultivating a sound of his own matched with his infectious personality and energetic stage presence makes Breland a must-see act. Catch him on the road in 2022 with Russell Dickerson on the All Yours, All Night Tour.




Listen: “Never Til Now”
Stay Connected: @TheAshleyCooke

After having viral success on TikTok, Ashley Cooke has racked up millions of fans over the last nearly two years. The talented singer-songwriter was not only able to land the attention of new fans on the popular social app, but she was able to keep them. With each new music release she continues to impress with her heartfelt vulnerability in her lyrics and captivating vocals. Get to know Ashley Cooke with her debut EP, Already Drank That Beer – Side A here.



Listen: “Ride The Lightning”
Stay Connected: @WarrenZeiders

Warren Zeiders’ gritty vocals meshed with his own unique blend of country music and southern rock influences sets him apart from the pool of rising acts in the country music world. His lead single, “Ride the Lightning”, penned by himself along with Eric Paslay and Rob Crosby, will stop you in your tracks and have any listener captivated beginning to end. A Warren Zeiders x Morgan Wallen collab is a thought we’d like to put into the universe.




Listen: “Wilder Days”
Stay Connected: @MorganWadeMusic

Perhaps the most buzzed about artist of 2021, Morgan Wade is a name that will be around for years to come. Breaking out onto the scene with her debut project, Reckless, Wade delivers real, raw, and authentic lyrics in her music. The rising star can be found on the road with Luke Combs in 2022, a coveted spot that is sure to help even further boost her fanbase. Wade continues to stun on her latest release, “Run”, listen here.



Listen: “23 – Steel Mix”
Stay Connected: @ChayceBeckhamMusic

Chayce Beckham won the hearts of fans everywhere during his run on Season 21 of American Idol. The singer stunned throughout the series, ultimately claiming the winning title. The popular singing competition helped introduce fans to Beckham’s incredible tone and talent. After performing his own deeply personal song “23”, which he independently wrote, Beckham released the track and instantly saw it hit #1 on iTunes charts. Recently, the singer-songwriter teamed up with label-mate, Lindsay Ell for a brand new high-energy song, “Can’t Do Without Me” Listen here.




Listen: “Just Drive”
Stay Connected: @ErinKinseyTX

We first met Erin Kinsey this past fall when she joined us in New York City for an acoustic session and interview. Her positive and contagious energy is what got our attention, but her incredible vocal skills matched with her catchy and relatable lyrics are what kept us wanting more. The Texas native certainly has a bright future. Get to know the singer-songwriter in our spotlight interview here.




Listen: “Different Shade of Red”
Stay Connected: @LarryFleet

Larry Fleet’s debut single “Where I Find God” left us awestruck upon first listen and in high anticipation for a full-length project. Delivering 14 tracks, all in-which he had a hand in writing, on his debut album Stack of Records, Larry Fleet lived up to the hype. A combination of honest lyrics, staggering vocals, and country grit make Larry Fleet an artist to watch. Catch him on the road in 2022 with Morgan Wallen on The Dangerous Tour.

Like what you hear? Give a follow to our 2022 Artists to Watch Playlist here.

Fans can join our Weekly Round-Up e-newsletter here, for the latest in country music and more news about upcoming announcements and releases.

Check out the latest tunes in country music on our ‘New Country Music’ playlist. Be sure to give the playlist a follow for your weekly new country music fix.


2021 Country Artists to Watch – Curated by NYCountry Swag

The New York Country Swag team loves to support rising artists and introduce our followers to the best new music in the genre. Since our inception five years ago we have named rising stars like Russell Dickerson, Luke Combs, Brett Young, Jordan Davis, Mitchell Tenpenny, and HARDY, and Gabby Barrett as our Artists to Watch. Check out our picks in 20172018, 2019,and 2o2o, before checking out the 10 artists we picked to have a huge 2021 below.


10. Niko Moon – Already a hit songwriter, Niko Moon has written hits for Zac Brown Band including “Homegrown”, “Keep Me In Mind”, “Loving You Easy”, and many more. He released his first music as an artist in 2019 and in 2020 released feel-good tunes like “GOOD TIME” and “PARADISE TO ME”. We caught his opening set for Ryan Hurd back in March and also featured him during one of our Swag Sessions. Watch below.

For Fans of: Kenny Chesney, Zac Brown Band
Stay Connected: @NikoMoon



9. Tenille Arts – Just named one of CRS Class of 2021 New Faces, Tenille Arts continues to build up her fanbase by releasing catchy, relatable songs for country fans across the genre. Born in Canada, Arts made the move to Nashville and is proudly writing and recording music that is authentic to her artistry.

For Fans of: Maren Morris, Lady Antebellum
Listen: “Somebody Like That”
Stay Connected: @TenilleArts



8. Drew Parker – Drew Parker has already had huge success as a songwriter in Nashville thus far, a co-writer on “1,2 Many”, “Lonely One”, and “Nothing Like You” with Luke Combs as well as Jake Owen’s “Homemade”. He is slated to open for Luke Combs on his 2021 tour and his current single “While You’re Gone” has racked up over 2 million streams since its release. Learn more about Drew Parker in our Swag Spotlight feature here.

For Fans of: Luke Combs, Cody Johnson
Listen: “While You’re Gone”
Stay Connected: @DrewParkerPlays



7. ERNEST – Nashville native and Big Loud Records signee, ERNEST is a sought after songwriter in town, recently celebrating 3 number one hits, Morgan Wallen’s “More Than My Hometown”, Chris Lane’s “Big Big Plans”, as well as Florida Georgia Line’s “I Love My Country”. He also has 11 cuts on Wallen’s sophomore double album, Dangerous. His laid-back yet vibrant style is unique to the genre and he is poised to showcase his artistry this year.

For Fans of: HARDY, Morgan Wallen
Listen: “CHEERS”
Stay Connected: @ERNEST



6. Priscilla Block – After her song “Just About Over You”, based on a true story, went viral on TikTok and hit the top of the iTunes charts this sassy young singer-songwriter signed a record deal with Universal Music Group and is primed for success in 2021. Block’s body-positive anthem, “Thick Thighs” has garnered millions of views on TikTok as well and is securing her a grassroots grown fanbase.

For Fans of: Miranda Lambert, Lizzo
Listen: “Just About Over You”
Stay Connected: @PriscillaBlock



5. Payton Smith – 20-year-old Louisana native, Payton Smith caught our attention during the Big Machine Label Group showcase back in February of 2020 during CRS.His incredible guitar skills and stage presence so early on in his career is one reason we included him on our list for 2021 but we know that fans will love his pop-country style.

For Fans of: Keith Urban, Hunter Hayes
Listen: “Like I Knew You Would”
Stay Connected: @ThePaytonSmith



4. Hailey Whitters – An artist and songwriter that we’ve had on our radar for the past few years, Hailey Whitters is an artist that stands out with her angelic voice and honest lyrics. Her song “Ten Year Town” about the struggles of the music industry and Nashville is what really put her on the map and her debut record The Dream boasts songs about the heartland, and how proud Whitters is of her roots.

For Fans of; Kacey Musgraves, Little Big Town
Listen: “Janice at the Hotel Bar” 
Stay Connected: @HaileyWhitters




3. Kameron Marlowe – Kameron Marlowe made his move to Music City after his stint on NBC’s The Voice and his self-titled EP, which was released last November, has garnered over 80 million streams. We got to know the budding artist back in November in our Swag Spotlight interview where he told us, “Music is what I want to do for the rest of my life, I can’t imagine doing anything else but music now.”

For Fans of: Luke Combs, Chris Stapleton
Listen: “Burn ‘Em All”
Stay Connected: @KameronMarloweMusic



2. Noah Schnacky – Spending 2020 releasing music to his huge fanbase across social media, including his most recent “Every Girl I’ve Ever Loved”, Noah Schnacky utilizes his social channels in the best way. All throughout quarantine, Schnacky can often be found hosting live streaming concerts, connecting with his fans, and showcasing his country crooner voice. We first saw the rising artist during CRS and were captivated by his charm and performance of “Maybe We Will”.

For Fans of: Sam Hunt, Dan + Shay
Listen: “Meet the Man”
Stay Connected: @NoahSchnacky



1. Lily Rose – One of the artists that we are most excited to round out our list is undeniably Lily Rose. Her debut track “Villain” debuted at the top of the iTunes chart last month and her soulful, gritty delivery to a story everyone has felt amassed over 1 million views on TikTok in 24 hours. Her vocal will captivate the listener and “Villain” begs for repeat spins.

For Fans of: Ashley McBryde, Ingrid Andress
Listen: “Villain”
Stay Connected: @LilyRoseMusic


Like what you hear? Give a follow to our 2021 Artists to Watch List here.

Fans can join our Weekly Round-Up e-newsletter here, for the latest in country music and more news about upcoming announcements and releases.

Check out the latest tunes in country music on our ‘New Country Music’ playlist. Be sure to give the playlist a follow for your weekly new country music fix.





Thank You for supporting Country Music in NYC & Beyond!

Subscribe to our Weekly Round-Up here
for ticket giveaways, meet & greet contests, upcoming events,
and all things country music in the New York metro area and beyond!

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Jillian Jacqueline’s Aching “If I Were You” Video

Jillian Jacqueline, Big Loud Records latest rising star, is bringing her honest track “If I Were You”, featuring Keith Urban, to life today with a brand new music video. The single details the emotional conflict following a breakup and the attempt to move on. Jacqueline is continuing to take the music scene by storm with her effortlessly raw vocals and new-school, no-holds-barred storytelling.

“Hate how he’s still got me / Blame it on bad timing / You shouldn’t come so close / When you’re looking at me like that,”  sings Jacqueline and Urban in harmony.  Directed by Patrick Tracy, the clip features Jacqueline looking effortlessly chic in a room of retro furniture, restlessly pacing in front of a signature lightning bolt. The added film-type filter on the video gives it that extra vibey look.

Spotlighting the track and “up-and-coming Jacqueline holding her own in the presence of a chart-topping superstar,” Rolling Stone named “If I Were You” one of the “10 Best Country and Americana Songs of the Week.”  Buzz continues to build around the heartbreak tune and Jacqueline, who was not only named NYCountry Swag’s 18 Artists to Watch in 2018 back in January but was also one of our first Swag Spotlights.

Surpassing one million overall streams, “If I Were You” is the first look at Jacqueline’s forthcoming EP SIDE B. The follow-up to 2017’s SIDE A will also feature the just-released song “Sad Girls” and four additional new tracks. Taking her career to the next level with SIDE B, Jacqueline is already on the map as a Billboard Chartbreaker, one of CMT’s Next Women of Country and “18 for 2018”, and Vevo’s first-ever Country Discover Artist to Watch. She is also being deemed one of the genre’s most promising new talents by Pandora, Amazon Music, Rolling Stone, AXS, Sounds Like Nashville, Whiskey Riff and more.

Jacqueline hits the road as a special guest on Kip Moore’s AFTER THE SUNBURN TOUR beginning September 28 in Birmingham, AL. You can get tickets here on her website and follow her on Facebook, Twitter, and Instagram.



Thank You for supporting Country Music in NYC!

Subscribe to our Weekly Round-Up here 
for ticket giveaways, meet & greet contests, upcoming events,
and all things country music in the New York metro area and beyond!

+ Follow our country music adventures on InstagramTwitter & Facebook: