After dropping arguably his most honest and heart-wrenching ballad to date, “Find Me Here” just last month, Warner Music Nashville’s most recently signed singer-songwriter, Tucker Beathard does a complete 180 debuting a fun and playful music video for his current single, “Better Than Me.”
Beathard is known for releasing raw and vulnerable music, with authenticity laced as the common thread between all his tracks. “Better Than Me” is said to be one of the tracks off the second installment of Beathard’s soon to be released two-part album. The first LP was released back in November, entitled Nobody’s Everything.
The accompanying visuals, directed by renowned director Justin Clough, is a new take on the message told by the honest lyrics. Beathard takes inspiration from the late 90s and early 2000s punk rock videos from bands like Blink 182 and Simple Plan. The video cuts back and forth between Beathard and his band playing the song in what appears to be a basement and to Beathard and his hijinks, while he works at a local diner. He consistently makes attempts to sabotage his ex-girlfriend’s new relationship. The music video shows a different side to Beathard’s typically serious persona, giving fans a look at his fun, sarcastic, and silly side, which is equally as charming.
Beathard seemed to enjoy himself, while shooting the video, sharing in a recent press release, “The fun thing about music videos is that it gives you the chance to offer up a whole other perspective to a song. We definitely went in a sarcastic direction and brought in the style of the videos I loved growing up.” Adding via his Twitter, “Proof that I”m not always as serious as people may think. I had a blast shooting this video, and now I am so excited to get to share it with you.”
We can’t wait to see what the singer-songwriter has up his sleeve next. He continues to successfully push the envelope with each and every release while showcasing his unique artistry. Back in April, we caught up with him at Mercury Lounge in New York City and can confirm how talented of an artist he truly is. To catch the singer live at one of his upcoming shows, head to tuckerbeathard.com for tickets and more information.
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