Little Big Town Celebrate Female Empowerment in “The Daughters” Video

After an incredible and emotional performance at the ACM’s last week, the award-winning group Little Big Town debuted their official music video to their latest single, “The Daughters.” Directed by Dano Cerny, viewers are taken on a journey where the social norms of women are challenged to a promising place where honest lyrics shape a bright future to which any girl’s dream can become a reality.

Set in a high school gym, the group sings the ballad with beautiful contemporary dancers surrounding them. Little Big Town tells us a story of a young girl growing up in different decades – from the 1950’s all the way to 2019. Viewers are taken back to 1955 where the young girl is a student learning proper etiquette from her teacher accompanied by fitting lyrics, “Pose like a trophy on the shelf and dream for everyone but not yourself. I’ve heard of God the son and God the father, I’m just looking for a God for the daughters.”

Fast forward 30 years and we get a glimpse into 1984. The girl is part of a cheerleading team, however, would rather be playing basketball. Unfortunately, there was only an all boy’s basketball team. Although at this day in age, she was able to learn how to play basketball and is shown practicing outside with a boy. At the very end of the storyline in 2019, the girl enters the gym wearing her basketball jersey and is finally able to play the sport she has wanted to play. Little Big Town’s video of “The Daughters” proves we have come a long way when it comes to gender equality. It instills hope that the future is bright for young women to confidently do exactly what they want to do.

Little Big Town is scheduled to release a new project this year, and with a compelling and empowering first single like “The Daughters,” there is great anticipation for the rest!

To keep up with Little Big Town follow them on Instagram, Twitter, and Facebook.


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