“Music has been ever-present in my life from my earliest recollections.” – Sacha

This week we are excited to introduce a rising singer-songwriter, who hails all the way from a small town in Ontario, Canada. Sacha, our next Swag Spotlight artist, is a budding talent in the industry, who is making waves with her music. A CMT’s ‘Next Women of Country’ inductee, this is only the beginning for the songstress.

Born and raised in a musical family from Ontario, Sacha has always had music in her heart and in her soul. “The impact of country living and country music just had an effect on me,” she tell us, “I grew up in a household of musicians. Every instrument was available in my house.” With an ear for all music, her family introduced her to the likes of artists like Patsy Cline, Janis Joplin, Jim Morrison, and even Bob Marley.

“I didn’t even realize what kind of music I was falling in love with, it was just what I heard over the speakers that really struck a chord with me,” she shared, later adding that it was her mom’s Patsy Cline’s records that really stuck out to her. “I remember singing along and wishing I was the voice on the other side of the speaker.”

As she grew older, the idea of being a female singer-songwriter in the industry felt more possible after she discovered a brand new artist at the time, Taylor Swift. As a young girl, Swift was breaking records, writing music, and being portrayed in the best light by fans and the industry. “I just wanted to sing,” she recalls, “You just don’t know how you’re going to connect those dots from a small town to the stage, to the dream.”

Armed with a passion, but a need to pay the bills, Sacha juggled both the “typical” life, working and grinding away with playing gigs wherever she could. “I was playing the guitar for three hours a day, working on my guitar skills, writing, and then I started going down to the open mics,” shared Sacha, adding, “When I picked up my guitar to write a song, it was just natural to me to write a story, that’s just what was natural to me, it’s just what came out of me, country music.”

After entering and winning a singing competition called “Canada’s Next Country Music Star” in 2016, doors started to open for the budding entertainer. Her dream of being a country artist continued to become more real when she connected with the incredible Leslie Fram of CMT and eventually was inducted into the 2021 class of CMT’s ‘Next Women of Country.’

Around the same time, Sacha released her EP The Best Thing, featuring her current charted hit “Standards.” As an independent release, the song broke the top 50 on the Canadian charts and created more buzz about her in the country music world. The song also happens to be an incredible anthem for people everywhere.

“The second I heard it, it just hit me like a ton of bricks,” she shared when she first heard the pitch for the song, “I always loved making music for the love of it, but the main thing is having a good message to go along with. […] We have a lot of heartbreak songs on country radio, but not a lot of songs that might help you avoid one,” she laughs, adding later, “Stick to your standards!”

Sacha promises that more music is in the works and continues to write as much as she can. Of course, as soon as it’s safe to travel, she hopes to come back to Nashville to be surrounded by people that inspire her. It’s safe to say it is only just the beginning for the songstress and her blossoming career.

To keep up with Sacha, follow her on Instagram, Twitter, and Facebook.